Atlanta, GA: While ISH North America 2004 continues counting down to the upcoming show taking place October 14-16 at the new Boston Convention and Exhibition Center in Boston, Massachusetts, exciting new developments are announced. Adding to the gathering momentum the ISH North American Partners and Reed Exhibitions recently announced that the 2004 New England Plant Engineering & Facilities Management Show and Conference will be co-located with ISH North America. The co-located event will be run concurrent with ISH North America on October 14 and 15. It is expected to attract approximately 2,000 additional attendees with engineering backgrounds.

The co-located show offers the products and technologies to minimize downtime, manage costs and increase productivity in plant operations. In addition industry professionals will have the opportunity to learn how to run facilities safer, smoother and more efficiently.

The New England Plant Engineering & Facilities Management Show and Conference is a problem-solving resource for those who specify, integrate, and maintain facilities, equipment, and systems. John Denke, Event Director for Reed Exhibitions, remarked, “A large number of our attendees are involved in the design, specification, remodeling and replacement aspect of commercial buildings. Therefore, virtually all products shown at ISH North America are relevant to our attendees. Co-locating the two events will serve to provide new business and networking opportunities.” “The plant and facility engineering professionals attracted by the co-located show makes this event a perfect match for the exhibitor at ISH North America,” agreed Inge Caledron, Executive Vice President, American Supply Association. Ralph Suppa, Chief Executive Officer, Canadian Institute of Plumbing & Heating adds, “Engineers are among the top target groups for exhibitors. Attracting an audience of engineers to ISH-North America provides tremendous value to the show.”

ISH North America is also proud to include a number of additional industry leading associations among its list of endorsers. Recent additions to the list of supporting organizations include the Gas Appliance Manufacturers Association (GAMA), the New England Fuel Institute (NEFI), the National Oilheat Research Alliance (NORA), Women in HVAC and the Water Quality Association (WQA). “From its very launch ISH North America has been dedicated to achieving industry trade show consolidation. We are encouraged by the list of prominent returning and new supporters of this concept,” stated Ike Casey, Executive Vice President, PHCC. “The additional engineers attracted to the event will be particularly relevant to the Radiant Panel exhibitors”, added Lawrence Drake, Executive Director, Radiant Panel Association (RPA). RPA joined the ISH North American partnership in 2003 and Radiant Panel companies are expected to have a significant presence for the first time at the upcoming show.

“Reflecting the gathering momentum, exhibitor commitments to ISH North America are currently more than 13% ahead of the same time last year. We expect this trend to continue and still strengthen,” remarked Roland Bleinroth, President, Messe Frankfurt, Inc. Over 500 exhibiting companies are expected to present their latest products and services to an eager audience of some 12,000 attendees made up of contractors, wholesalers, engineers, architects, designers, and facility managers.

ISH North America is the largest consolidated trade show incorporating products and services in Kitchen & Bath, Plumbing, PVF, Heating and Air Conditioning. The trade show, In an expansive hall of over 250,000 square feet of exhibit space, is accompanied by a comprehensive seminar program featuring educational sessions in the areas of: Business Management/Marketing; Environmental Systems; Hydronics; Radiant Heating; HVAC; Kitchen & Bath; and Plumbing.

ISH North America trade show and seminar program will take place October 14-16, 2004 at the Boston Convention and Exhibition Center in Boston, Massachusetts.

Press Contact:

Messe Frankfurt, Inc.
Attn.: Roland Bleinroth
1600 Parkwood Circle, Ste. 515
Atlanta, Georgia 30339

Phone :    770.984.8016 ext. 415
Toll free:  866.984.8016
Fax:        770.984.8023

E-mail:    info@usa.messefrankfurt.com
Web:       www.ish-na.com

For more show information contact:

Messe Frankfurt, Inc.
1600 Parkwood Circle, Ste. 515
Atlanta, Georgia 30339

Phone:       770.984.8016
Toll free:    866.984.8016
Fax:           770.984.8023

E-mail:      ishna@usa.messefrankfurt.com
Web:         www.ish-na.com

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